Cross-brand match

Wild Berry in Sherwin-Williams

Vista Paint 8110 translated into the Sherwin-Williams line

Vista Paint Wild Berry 8110 on a wall, hex #B17179
Sherwin-Williams Rita's Rouge SW 9003 on a wall, hex #BA7176

The closest Sherwin-Williams paint to Vista Paint Wild Berry (8110) is Rita's Rouge SW 9003, a delta-E of 4.69 away — the closest Sherwin-Williams has, and far enough away that you should sample it before committing.

Rita's Rouge is 1.6 LRV points lighter, so the room will read slightly brighter. Undertone reads as pink against pink, at chroma 31.0 and 27.1.

Codes are not transferable between manufacturers and no brand publishes a conversion table, so every figure here is measured from the published hex values rather than taken from a chart.

NEARESTRita's RougeSW 9003
DISTANCEΔE 4.69CIE Lab
LIGHT REFLECTANCE23.6 against 22.0
HEX#BA7176against #B17179

Ranked matches in Sherwin-Williams

closest first
Sherwin-Williams colorΔE LRV Undertone
Rita's RougeSW 9003 4.69 23.6 pink Compare
Carley's RoseSW 9002 5.13 21.9 pink Compare
Salon RoseSW 0061 6.73 23.5 red Compare
ConcertoSW 6298 6.86 19.2 pink Compare
Moss RoseSW 6291 7.78 19.6 pink Compare
Rambling RoseSW 6305 8.5 15.5 pink Compare

Wild Berry in other brands

same color, different line

Full detail on Wild Berry