Cross-brand match

Jay's New Toy in Benjamin Moore

Vista Paint 8117 translated into the Benjamin Moore line

Vista Paint Jay's New Toy 8117 on a wall, hex #95454E
Benjamin Moore Travers Red CW-345 on a wall, hex #9F4552

The closest Benjamin Moore paint to Vista Paint Jay's New Toy (8117) is Travers Red CW-345, a delta-E of 4.46 away — the closest Benjamin Moore has, and far enough away that you should sample it before committing.

Travers Red is 3.9 LRV points lighter, so the room will read slightly brighter. Undertone reads as pink against pink, at chroma 40.1 and 36.2.

Codes are not transferable between manufacturers and no brand publishes a conversion table, so every figure here is measured from the published hex values rather than taken from a chart.

NEARESTTravers RedCW-345
DISTANCEΔE 4.46CIE Lab
LIGHT REFLECTANCE13.9 against 10.0
HEX#9F4552against #95454E

Ranked matches in Benjamin Moore

closest first
Benjamin Moore colorΔE LRV Undertone
Travers RedCW-345 4.46 13.9 pink Compare
Night Flower1344 4.6 11.3 pink Compare
Pottery Red2085-20 5.67 9.8 red Compare
Maple Leaf Red2084-20 5.77 10.8 red Compare
CinnabarCSP-1165 5.85 12.6 red Compare
PomegranateAF-295 5.96 10.1 red Compare

Jay's New Toy in other brands

same color, different line

Full detail on Jay's New Toy