Comparison

French Press vs Rookwood Dark Brown

Benjamin Moore AF-170 and Sherwin-Williams SW 2808 — the same color, ΔE 0

Benjamin Moore French Press AF-170 on a wall, hex #5F4D43
French Press Benjamin Moore AF-170
Sherwin-Williams Rookwood Dark Brown SW 2808 on a wall, hex #5F4D43
Rookwood Dark Brown Sherwin-Williams SW 2808
Zeytin’s verdict · ΔE 0Same color. Buy the cheaper one.

Benjamin Moore French Press (AF-170) and Sherwin-Williams Rookwood Dark Brown (SW 2808) are the same color. Both measure LRV 9.9 at chroma 10.5, with a delta-E of 0 between them - far below what an eye can see even on a large wall in daylight. Nothing here should decide the purchase: buy on price, on which store is nearer, or on which line has the finish you want. Neither is the better version of the other.

Is Benjamin Moore French Press the same color as Sherwin-Williams Rookwood Dark Brown?

Yes, by measurement - Benjamin Moore French Press and Sherwin-Williams Rookwood Dark Brown are only delta-E 0 apart, which is below what the human eye can reliably tell apart.

What is the delta-E between Benjamin Moore French Press and Sherwin-Williams Rookwood Dark Brown?

The measured color distance between Benjamin Moore French Press and Sherwin-Williams Rookwood Dark Brown is delta-E 0.

Which is lighter, Benjamin Moore French Press or Sherwin-Williams Rookwood Dark Brown?

Benjamin Moore French Press is lighter than Sherwin-Williams Rookwood Dark Brown by 1.8 points of light reflectance (LRV).

CLOSEST PAIRΔE 0 French Press and Rookwood Dark Brown
LIGHTESTFrench Press LRV 9.9
DARKESTRookwood Dark Brown LRV 8.1
SPREAD1.8LRV points

Side by side

measured values
French Press Rookwood Dark Brown
Brand Benjamin Moore Sherwin-Williams
Code AF-170 SW 2808
Hex #5F4D43 #5F4D43
Light reflectance 9.9 8.1
Undertone orange undertone orange undertone
Chroma 10.5 10.5
Hue angle 56.3° 56.3°
Color family black black

Each on its own

full detail