Yellow Shout

Strong enough that it sets the palette for the room, not the other way around. 0935 in the Vista Paint range.

Chroma 56.5 is high enough that the color will bounce onto light surfaces, so expect it everywhere, not only on the wall. A powder room or a nook is often the right scale for a color this strong - enough impact without living with it in every sightline.

It holds up in a north-facing room, which is where warmth is usually missing. LRV 38.0 tells you how much light comes back, which matters less here than how much color comes with it.

This color sits right on the line between orange and yellow - cooler light nudges it toward yellow, warmer light keeps it in orange (about 6° apart on the color wheel, for anyone measuring). Worth checking before committing to a full wall: blues and cool greys nearby - in a floor, a rug, a piece of furniture - will read as a clash here, not a complement, since the two colors sit at opposite ends of the spectrum.

Anything pale placed against this wall will look paler than it is; anything warm-metal will look warmer. Neither is an illusion the color plays deliberately - it is simple contrast, but worth planning rather than discovering. The safest multi-color scheme moves from this dark wall to a noticeably lighter secondary tone, then to a near-white ceiling - three genuinely different depths rather than three shades of the same idea (LRV 38.0, 62 and 85, if you're matching by the numbers).

Sherwin-Williams Breathtaking pairs well as a second surface - close enough in feel to belong in the same room, far enough in lightness to read as two distinct walls (about 25.2 points apart on the reflectance scale). Matte suits a color this strong - a glossier sheen would turn every light source in the room into a visible hotspot on the wall.

No other brand has a color within delta-E 2 of this one - a genuinely uncommon shade.

It is lighter than 38 percent of the Vista Paint range. Vista Paint lists it in the C codes, alongside 1,421 other colors.