Flickering Flame

Strong enough that it sets the palette for the room, not the other way around. 1005 in the Vista Paint range.

Chroma 33.6 is high enough that the color will bounce onto light surfaces, so expect it everywhere, not only on the wall. In a room with plenty of natural light, this can cover more wall area than it could in a dim one, where the same color reads heavier.

In a room that gets little direct sun, this color's warmth does some of the work daylight would otherwise be doing. LRV 21.0 tells you how much light comes back, which matters less here than how much color comes with it.

This color sits right on the line between orange and red - cooler light nudges it toward red, warmer light keeps it in orange (about 7° apart on the color wheel, for anyone measuring). Worth checking before committing to a full wall: blues and cool greys nearby - in a floor, a rug, a piece of furniture - will read as a clash here, not a complement, since the two colors sit at opposite ends of the spectrum.

The lighter the trim beside this, the more it will seem to glow - a side effect of the light-reflectance gap rather than anything special about the trim color. The safest multi-color scheme moves from this dark wall to a noticeably lighter secondary tone, then to a near-white ceiling - three genuinely different depths rather than three shades of the same idea (LRV 21.0, 53 and 85, if you're matching by the numbers).

Benjamin Moore Early Frost pairs well as a second surface - close enough in feel to belong in the same room, far enough in lightness to read as two distinct walls (about 39.6 points apart on the reflectance scale). Matte suits a color this strong - a glossier sheen would turn every light source in the room into a visible hotspot on the wall.

For anyone tied to a different brand, PPG Ginger Spice (1070-6) is the nearest stand-in, at a delta-E of 2.03. No other brand has a color within delta-E 2 of this one - a genuinely uncommon shade.

It is lighter than 19 percent of the Vista Paint range. Vista Paint lists it in the C codes, alongside 1,421 other colors.