Envy

Saturated enough that everything else in the room answers to it. Vista Paint files it as 0777.

Chroma 28.4 is high enough to dominate a room's palette rather than join it. Best reserved for rooms you pass through or visit rather than ones you spend hours in - the intensity that makes a strong first impression can tire the eye over a full day.

South light flatters it. In a north-facing room it can turn cold, so sample that wall first. LRV 76.0 puts it in the middle of the scale, but saturation, not lightness, is what you will react to.

Rooms already built around blues and cool greys are the hardest fit for this color - the two are opposites, and opposites next to each other rarely feel calm.

Wood tones next to this read darker and richer than they do against a paler wall; it is one of the more dependable effects of putting a light-absorbing color next to anything reflective.

For a secondary wall, Dunn-Edwards Boysenberry Shadow gives a natural step up in brightness without feeling like a mismatch (roughly 13.6 LRV points apart). If the wall needs to be washable, eggshell is the highest sheen worth considering before the color starts looking artificial under light.

Switching brands, PPG Awareness (1117-2) is the closest equivalent at delta-E 2.23, near enough for most rooms. Across the other brands, nothing lands within delta-E 2 of this one - there is no easy substitute.

It is lighter than 80 percent of the Vista Paint range. The name is not unique: PPG 1123-5 and Sherwin-Williams SW 6925 also sell a color called Envy, and it is not the same shade. Vista Paint lists it in the C codes, alongside 1,421 other colors.