Nearly every brand sells two hundred whites and no way to tell them apart. What separates them is undertone and light reflectance: a white at LRV 92 with no measurable chroma will read cold and clinical, while one at 84 with a yellow lean reads as cream on a large wall. These are the whites people actually buy, one from each brand.
LRV above 88 with almost no color in them. Ceilings, trim, and galleries. On a whole room they can feel severe.
| Color | Brand | LRV | Chroma | Undertone |
|---|---|---|---|---|
| Lunar SurfaceN460-3 | Behr | 429.0 | 2.0 | true neutral |
| white doveI-06 | Benjamin Moore | 91.0 | 2.5 | true neutral |
| Bisque .01Bisque-01 | Colorhouse | 100.0 | 0.0 | cool violet-gray |
| Warm WhiteDEW380 | Dunn-Edwards | 100.0 | 0.0 | cool violet-gray |
| All White2005 | Farrow & Ball | 91.9 | 2.0 | true neutral |
| Ultra Bright WhiteTB-01 | Kilz | 94.0 | 2.1 | true neutral |
| Delicate White1001-1 | PPG | 88.0 | 2.1 | true neutral |
| High Reflective WhiteSW 7757 | Sherwin-Williams | 92.7 | 3.1 | yellow cast |
LRV 82 to 90 with a trace of warmth. The safest whole-room white, and where most of the famous names sit.
| Color | Brand | LRV | Chroma | Undertone |
|---|---|---|---|---|
| Mirage White400E-1 | Behr | 90.0 | 7.2 | yellow undertone |
| Snowfall WhiteOC-118 | Benjamin Moore | 89.7 | 4.6 | yellow-green cast |
| Bisque .02Bisque-02 | Colorhouse | 85.2 | 6.2 | yellow cast |
| Boysenberry ShadowDEW391 | Dunn-Edwards | 89.6 | 3.1 | cool blue-gray |
| Grey CastleVS-9132 | Dutch Boy | 88.3 | 5.6 | greige |
| Wimborne White239 | Farrow & Ball | 88.5 | 5.7 | yellow cast |
| Alaskan MistTB-03 | Kilz | 87.0 | 3.1 | yellow-green cast |
| Clear Yellow1215-1 | PPG | 87.0 | 5.6 | yellow cast |
| Roman ColumnSW 7562 | Sherwin-Williams | 87.6 | 7.5 | yellow undertone |
| Betsy's Linen7005-16 | Valspar | 90.0 | 7.8 | yellow undertone |
Enough yellow to read as a color. They warm a north-facing room and can go buttery under evening light.
| Color | Brand | LRV | Chroma | Undertone |
|---|---|---|---|---|
| Canyon CloudW-D-410 | Behr | 90.0 | 11.7 | yellow undertone |
| White Cloud2159-70 | Benjamin Moore | 89.9 | 9.0 | yellow undertone |
| Sprout .04Sprout-04 | Colorhouse | 88.5 | 24.9 | yellow |
| Pale PearlDE5322 | Dunn-Edwards | 90.0 | 11.3 | yellow undertone |
| Tinker BellesVS-9602 | Dutch Boy | 83.7 | 43.5 | yellow |
| Tallow203 | Farrow & Ball | 83.8 | 12.0 | yellow undertone |
| Milk And HoneyLE190-01 | Kilz | 87.8 | 9.9 | yellow undertone |
| Sail Cloth1213-1 | PPG | 86.0 | 8.2 | yellow undertone |